MEDIA RELEASE
26 September 2018: For immediate release
The Scottish Granny Janice Clark has scored another New Zealand hit with her online reading of bestselling picture book I Need a New Bum!
The Brisbane-based Scottish gran has had 330,000 views and more than 6,500 shares on Facebook since posting a video on Saturday evening reading the book to grandson Archer — and sales are on a roll.
 |
| The Scottish Granny cracks up on reading I Need a New Bum! |
Video of the Scottish Granny reduced to gales of laughter has made this already the second-most popular post by the Scottish Granny, in the wake of another Kiwi children’s hit, The Wonky Donkey.
I Need a New Bum! is already a bestseller, having sold over 50,000 copies in New Zealand since publication in 2012. On Monday Whitcoulls again named it among its annual Kids’ Top 50.
Author Dawn McMillan has been dazzled by interest following the Scottish Granny’s reading, saying: “I’m just thrilled with the success of this book and reaching kids and adult readers around the world.”
Sales spikes are on the cards for the US edition (I Need a New Butt!), plus the Chinese — helped by illustrator Ross Kinnaird’s promotional visit to Beijing last week.
 |
| Promotional poster for a bookshop appearched by Ross Kinnaird in Beijing on 16 September |
New Zealand publisher Oratia Books is planning a hurried reprint of I Need a New Bum! to meet demand.
The book shows the imaginings of a boy who discovers his bum has a crack and sets out to find a new one.
ENDS
No comments:
Post a Comment